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Smiles on faces and thumbs in the bread: self-esteem maintenance in a service occupation
Dawson, Sherri
Dawson, Sherri
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Article
Adobe PDF, 227.04 KB
Authors
Other Names
Location
Time Period
Advisors
Original Date
1989
Digitization Date
Issue Date
1989
Type
Article
Genre
Keywords
Self-esteem,Service,Occupation,Cashier,Customer service,Ethnography,Urban,Job,Low esteem,Courteous
Subjects (LCSH)
Citation
Dawson, Sherri. (1989).Smiles on faces and thumbs in the bread: Self-esteem maintenance in a service occupation. Lambda Alpha Journal of Man, v.20, p.
Abstract
"Dr. Jekeyll and Mr. Hyde" was a term used by an
informant, a grocery store cahsier, to assess accurately how
a cashier's attitudes, actions, and self-esteem change with
each customer. Every day a cashier will have to deal with
many customers. Each customer is categorized, defined, and
serviced differently; most importantly, each customer has a
different effect on the cashier's self-esteem. The research
explores the means by which service sector employees,
cashiers in a grocery store, maintain their self-esteem when
interacting with customers. As cashiers interact with
customers, they categorize them emically and redefine their
identity vis a vis each customer. The ethnographic
research was conducted at a mid-size chain grocery store, in
a college community, in the southeastern United States.
Table of Contents
Description
Publisher
Lambda Alpha Anthropology Honors Society at Wichita State University
Journal
Book Title
Series
LAJ
v.20
v.20
Digital Collection
Finding Aid URL
Use and Reproduction
Archival Collection
PubMed ID
DOI
ISSN
0047-3928
