Graduate students socialized in separate cultural settings, Taiwan and the United States, but studying at the same large university were surveyed about their (a) preferences for counselor's characteristics, (b) images of a counselor, and (c) attitudes toward counseling and counseling services. Results show that Chinese and American students have different preferences for and images of a counselor. Although both groups have positive attitudes toward seeking counseling, they know very little about the counseling resources and locations available. The groups also differ in their expectations of the counseling process. Some sex differences were indicated, but no clear pattern emerged.