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dc.contributor.advisorChaparro, Alexen
dc.contributor.authorMiller, Cindy Ann
dc.descriptionThesis (Ph.D.)--Wichita State University, College of Liberal Arts and Sciences, Dept. of Psychologyen
dc.description.abstractPatients often solicit the advice of friends, or receive second-hand reports of ‘friends of a friend,’ about treatments for medical conditions. These testimonials can play an influential role in a patient’s selection of a medical course of action (Sutter, 2006; Ubel, Jepson, & Baron, 2001). Similarly, pilots solicit information from various sources when making a “go or no go” decision about flying (FAA, 1991). However, one area that lacks research concerns the effect of the “pilot report” (testimonial) that a general aviation (GA) pilot may solicit at their flying club or Fixed Based Operator (FBO). This testimonial may contain information about actual weather conditions experience by pilots who have recently landed. The purpose of this study is to investigate whether pilot testimonials influence decisions to go or no-go and how this influence is moderated by the perceived quality of the testimonial. The analysis shows that testimonials had little impact on pilots’ weather decision making in most flight scenarios, and that pilots’ decisions were more strongly influenced by text and graphical weather information. In the flight scenario where the “expert” pilot gave a testimonial to no-go, findings showed that the testimonial was found to be as influential as text and graphical weather in making go or no-go decisions. In regards to the quality of the testimonial, the findings suggest the “expert” testimonial was judged as more credible; however, this did not increase the influence the ranking of the testimonial. Alternative explanations for the effects of the “testimonials” are discussed.en
dc.format.extentxiii, 117 p.en
dc.format.extent2634609 bytes
dc.format.extent1843 bytes
dc.publisherWichita State Universityen
dc.rightsCopyright Cindy Ann Miller, 2010. All rights reserveden
dc.subject.lcshElectronic dissertationsen
dc.titleThe influence of testimonials on decision-making of general aviation pilotsen

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  • Dissertations
    This collection includes Ph.D. dissertations completed at the Wichita State University Graduate School (Fall 2005 --)
  • LAS Theses and Dissertations
    Theses and dissertations completed at the College of Liberal Arts and Sciences (Fall 2005 -)
  • PSY Theses and Dissertations
    This collection consists of theses and dissertations completed at the WSU Department of Psychology.

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