Wichita State University Strategic Enrollment Management Plan for Fall 2016 to 2020
Strategic Enrollment Management (SEM)
MetadataShow full item record
This document provides an executive summary of the SEM goals along with a detailed listing of the goal’s strategies and tactics. Both reflect the work of numerous groups, offices, students and faculty. The plan represent a culmination of nearly a year-long campus-wide effort that reflects a student-centered and innovation-driven culture for enrollment growth. The seven goals and accompanying strategies and tactics comprise four main themes: culture of growth and accountability; marketing to communicate both externally and internally our brand and value; need-based scholarships; and holistic advising. Note that the SEM plan assumes that current practices, such as merit-based scholarships, will continue to exist and operate during the plan’s duration.